Solid & Preppy - The Newest Propositions For 2012 Swimwear

Done is the overindulgence and the high excess ...In is the sensibility and frugality for swimsuits and beach clothing this season.  There, I said it...That's what I really see on the horizon for swimwear in 2012.  No fluffy superlatives, here.  Not that I mind this new, practical outlook on swim fashion.  I love the preppy looks and simple solids that are coming out.  So refreshing!  They ground us like a low tide, while we wait for the next wave of extreme beach modes to come crashing in.  They remind us that less is more.

Melissa Odabash Swimwear 2012 - Florence Bikini, Preppy Nautical



Actually, I really started to see this trend last season, but I suppose, like eating a rich dessert, it was hard to push oneself away from the table, even when we knew we should. While some of us kept going for the extreme decadence last year, many of our customers began to beg off, reminding us that water is just fine, thank you very much. Here, at Tropi-Ties, we saw an increase of sales in the more elegant, conservative looks of designers such as Melissa Odabash, Sauipe and Karla Colletto. There were more solids sold last year. Stripes started showing up again. And what's more, nautical looks are strongly steaming in this season. The prices, while not rock bottom, are at least holding steady.

ANK Swimwear 2012 - Moher Bikini, Laced Up



Melissa Odabash Swimwear 2012 - Los Angeles Bikini -
Stripes Rule The Seas!



Tori Praver Swimwear 2012 - Raven Bikini

One Piece swimsuits are still moving ahead in sales...another sign that trends are moving to the more understated.

Sauipe Swimwear 2012 - Donatella 1-Piece Swimsuit

What's more, we have been seeing the more conservative tankini making a comeback. (Although we always thought it was so, so cute, if only done right.)  The little, black bikini, forever chic, has been coming on strong since last year.  L*Space did a couple of styles in the year prior, and this season we picked up on two by Crystal Jin and while they lack in color, they make up for everything in the details. 

Crystal Jin Swimwear 2012 - Solaire-Varick Bikini, Bring on the Black 

So, I guess that the mantra this season is: "Less is More." 

Now, is that really such a bad thing?  Oh my! Heavens no!

 

~ C.





Blessed are the Cover-Ups...

For they can save our little tushies in oh so many ways. 

The swimsuit cover-up has been getting lots of attention these days in the swimwear world.  It's making a huge resurgence, but in a whole, new, modern way.  It's no longer the perky, matchy-matchy garment that was desperately put on over the swimsuit in order to make one's way across the hot sand and past oogling eyes to the snack shop.  These days, it's more of a wear-with-anything kind of frock that's perfect to pack if you're travelling, or just to have in your closet arsenal as a every day item. 

The cover-up can be dressed up, or down, over jeans, shorts, on it's own and naturally, over a swimsuit.  This practical item can be worn into town for a day of window-shopping and museum haunting and then go on to hold its own at happy hour, dinner date, or party scene.  It comes in all shapes, from a long evening gown, to a short, short mini.  There are tops, jackets, dresses, sweaters, wraps...they all work.  Which is what makes it such a great value. 

The 2011 season rings in with a plethora of cover-ups by all of the great swimwear labels. 

Melissa Odabash Swimwear 2011 - Sandy Cover-Up

Melissa Odabash has been celebrating this beach attire for years.  Finally, she is heard loud and clear!  She's become a master at mixing casual with chic with her ponchos, caftans, tops and ,"little nothing dresses." 

Kain Label 2011 - Bea Cardi

Another new brand that we are carrying this year is Kain Label.  Not really in the beach genre, per se, but perfect to wear just about everywhere. 

Agua Bendita Swimwear 2011 - Fortuna Dress

For the younger, frilly set, there's Agua Bendita's take on the beach dress...love it!  Everything that Agua Bendita does is full of fun and whimsy!  (Then again, I'm always a sucker for crochet.) 

Lenny Swimwear - Jersey Tie Jumpsuit, Quartz

Of course, if you're past all that and are looking for something cool and sophisticated, there's always classic Lenny. All of her designs are so refined and easy....so timeless.

Mara Hoffman Swimwear 2011 - Batik Sky Cocoon Cover-Up

And we can't forget a mention of the hottest designer for 2011, Mara Hoffman, who has taken the swimwear world by storm with her exotic silk prints and unique "cocoon" styles. 

The beach cover-up fills the void in the traveler's wardrobe and like your favorite credit card, "don't leave home without it."

~ C. 

When Black Friday Comes...Here's the Tropi-Ties Coupon Code For the Day

Maybe I'm showing my age, but honestly, every time I hear the term, "Black Friday," I think of Steely Dan's song and visualize men in their wall street best, floating past the window to meet their fate.  It's a grim vision.  Perhaps we should call this shopping day of all shopping days something else?  "Frantic Friday," "Fab Friday," "Freakin' Friday," or simply, "the day after Thanksgiving."  Anyway, I'll go with the flow and let you in on some divine, little, coupon codes that will help you make your shopping just a little easier this year.  All you have to do is plug them into your checkout page when prompted, and voila!  You will see some serious pocket change taken off of your bill. 

Tropi-Ties Swimwear always has a few discount codes floating around.  Many of them are posted on our PROMOTIONS page, so be sure to check there first.  You'll also see a few, really, really great ones posted in our Twitter and Facebook posts.  Those are generally good for a limited time, but not always.  We've never posted any of them here before, so what the heck.  Here's a fantastic code that will save you 30% off of your order from Tropi-Ties Swimwear this weekend only, beginning on "Black Friday."
The code is:

GIMMEABREAK 

Just insert this code at the proper place when checking out and you will get a 30% discount off of your merchandise purchased.  Does not apply to shipping or tax.  The offer expires on Sunday night.  It's good for anything in the store...new arrivals...items on sale...anything that is in stock at the time.  If it's out of stock, sorry, no can do.

We all hope that you have a very happy and safe holiday.  Sending out out our good vibes to all!

~ C.

Zimmermann Swimwear 2011 - Now Arriving at Tropi-Ties Swimwear

Glory Hallelujah! The first of the 2011 Zimmermann Swimwear, has just arrived! I have to say, those Zimmermann sisters sure do bring us a ton of style from down under. The first two swimsuits that came in they are just to die for!


First, there's the Ebony Rose Seashell Bikini, with its unique bandeau top and lacy bottom. The top has a scalloped detail and very slight padding to help shape and support. There’s an optional, thin, halter strap provided. The bottom is done in a flat, black lace and is cut just right, not too skimpy and not too full. Although, it's not the cheapest swimsuit that we carry, it's worth every penny, based on an overload of style and superb craftsmanship and fit.

Second, we received from Zimmermann what has to be THE most glam one piece swimsuit of the season: The Copy Cat Ruched Corset 1 Piece Swimsuit. I love the vintage glamour that these Aussie designers brought to the deck, while taking a totally modern approach, without it looking like something that came from the thrift store.

Looking good so far Zim! More styles from the 2011 Zimmermann Swimwear collection will be arriving soon. Until then, we will savor what we've got. 

Shop for these Zimmermann Swimsuits now at Tropi-Ties Swimwear.


~ C.

Kain Label... Making Fashion Look So Easy

"Resortwear," "Beach Fashion," "City Couture"...Whatever category you want to put Kain Label into, it's all OK. Kain Label fits into all of the above. The beauty of this LA fashion architect is that they have the distinct ability to take the mundane to insane, from bleak to chic, ordinary to extraordinary. Need I go on?  For example, they have learned to tweak out the most humble of dresser drawer items, the Classic Pocket Tee, and take it to a completely new level by using 21st century fabrics and sexy, modern styling.

And yes, their sweaters are slouchy, but still gorgeous, their dresses simple, but nothing less than fabulous.

Kain Label is new for Tropi-Ties and we’re so happy that we’ve found each other. A perfect fit, if I must say so myself. It travels well, looks stylish in any situation and has utter sex appeal. We hope that you stop by and give us your opinion on this new resortwear line. We love it and we hope that you do too.
 
~ C.